PASCO scientific
  • Marketing
  • Roseville, CA, USA
  • Salary
  • Full Time

Full range of benefits


PASCO scientific is a world leader in 21st Century technology solutions for science education. Our products are coveted by science teachers around the world for their quality and ease of use in the classroom. Located in Roseville, CA we have been serving science educators for over 50 years.

PASCO is passionate about improving science education worldwide and we need the help of an experienced marketing professional to support our International selling partners and continue our success in worldwide markets. The ideal candidate is a professional who is comfortable taking the initiative and uncovering ways to better support our selling partners.

This position requires an understanding of common marketing practices which can then be applied to help our International sales partners with their unique needs. Your ability to create strong relationships with our partners and take the initiative to find ways to support them is at the heart of your work.

Duties and Responsibilities:

  • International Sales Support - Drive activities to engage partners in understanding and defining strategic market opportunities and identify what support requirements are necessary. Work with partners to define and craft messaging for core markets. Provide thought leadership and direction into partner messaging. Provide regular corporate updates to strategic partners. Provide training, develop collateral, and support material for sales enablement. Maintain sales portal with up-to-date tools, marketing pieces, and other assets as the one-stop for partners. Provide training and support for the tool as needed.
  • Marketing Leadership - Ensure coordination, alignment and communication between partners and marketing organization on key branding and marketing initiatives.
  • International Campaigns and Programs - Will assist in creating strategy, plan and schedule for marketing campaigns and programs. Will work with the marketing team and segment managers to develop effective content. Will execute on all campaigns and programs, utilizing editorial, web, and creative (marcom) resources as required. Will manage to budget.
  • International Awards Will evaluate and recommend award opportunities and execute the applications process; to include facilitating product selection, packaging and delivery of product and content, and enlisting science/technical support (for evaluators).
  • International Advertising/Tradeshows Assisting and/or creating the advertising strategy (print/web) for International audiences. Will evaluate opportunities, devise schedules and manage to budget. Will be involved in supporting international tradeshows and partner meetings.
  • International Competitive Intelligence Keep up-to-date with competitor penetration into international markets and provide tools and information to help maintain market share.

Minimum Qualifications:

  • BA/BS degree in marketing or MBA is required
  • 3-5 years' marketing experience required or partnership development
  • Strong communication and writing skills required
  • Willingness to travel internationally up to 30%
  • 2-4 years of education experience required (international curriculum and/or science education experience preferred)
  • Proven track record in marketing project management
  • Excellent interpersonal skills

Preferred Qualifications:

  • Understanding the nuances of B2B business like independent, international, Ministries of Education, and IB schools
  • Experience working in international markets highly desirable
  • Ability to speak, read and write in other languages a plus
  • Public relations and event planning experience a plus
  • Graphic design skills a plus and highly desirable
  • Content-production skills a plus

 

PASCO scientific's employment procedures require successful completion of a post-offer physical (including drug screen), reference checks and a background check (including Social Security #, education, DMV and county criminal records).

PASCO scientific is an EO employer - Minorities/Females/Veterans/Disabled

 

PASCO scientific
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